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Do you have a product or innovation that you want to highlight above the rest at Graphispag?

Roland DG will be showing at Graphispag the Dimensor S printer from DGDIMENSE, a large format printer with water-based inks for texture printing that opens up a new dimension in printed decoration.

Dimensor S is more than a printer: it is the gateway to endless possibilities. It combines the power of a printer with the precision of a calender, allowing uninterrupted printing and embossing.

This unique technology enables the simultaneous printing of vivid colour images and complex embossed patterns all in one step, creating multi-dimensional print projects.

Transforming spaces with an artistic touch

Whether to enhance a shop’s décor or to offer a unique brand image, DIMENSE technology brings an innovative approach to interior decoration. By bringing art and technology together, you can watch a space transform into a captivating environment with the Dimensor S printer.

DIMENSE is the ideal solution for interior designers, visual merchandisers, wallpaper manufacturers, print service providers, print shops, print shops, businesses

specialised sign and display printing businesses, display builders and much more.

Sustainable and environmentally friendly solution

DIMENSE is not only an impressive technology, it is also environmentally friendly. It uses water-based DIMENSE inks and materials free of PVC, plasticisers and phthalates. DIMENSE also complies with indoor safety standards, such as AgBB or A+ certifications, ensuring that prints are safe and environmentally friendly. With DIMENSE, you can create amazing products without endangering the planet.

What are the trends that, based on your experience in the industry, you believe will shape its future? Can you explain where you are strong in providing solutions to these challenges?

The digital print industry is at a turning point in 2024. Below, we look at the key trends that will define the digital print landscape in the coming years to help print professionals plan their business development.

  • Hyper-personalisation takes centre stage

In the digital age, consumers have become accustomed to personalised experiences and the print industry is no exception. In 2024, hyper-personalisation is set to become a mainstream trend. This goes beyond engraving the customer’s name on an object: it involves tailoring every aspect of the product to the customer’s needs.

In this context, printing technology has to be flexible to adapt to consumer demands.

Roland DG has recently launched the new VersaOBJECT MO-240 UV printer, the VersaOBJECT COi Series or the TrueVIS LG UV printer/cutter to meet the growing demand for versatile personalisation. These devices print on virtually any surface in full colour at the highest quality, add textures and special effects, offer fast turnaround times, guarantee on-demand printing and achieve unlimited personalisation.

  • Sustainability continues to gain importance

In 2024 sustainability is not just a buzzword, but a critical consideration for businesses and consumers alike. Print providers are adopting new measures; from the use of recycled materials and environmentally friendly inks to the implementation of energy-efficient production processes.

Manufacturers are developing new technologies with a focus on greater energy efficiency. Ink formulations will also become more advanced and cleaner, opting for water-based solutions that meet the requirements of certification bodies such as GREENGUARD.

Roland DG has launched the TrueVIS AP-640 printer that supports PVC-free media and environmentally friendly, odourless resin/latex inks that reduce environmental impact and are GREENGUARD certified, AgBB+ and have the highest indoor air quality rating (A+).

  • Diversification is essential for sustainable growth

Economic factors continue to add complexity to business planning; in this context, more and more print entrepreneurs realise that there is no longer any alternative to product diversification. Those who rely solely on the same revenue streams as in previous years are likely to experience a very challenging 2024.

The good news is that diversification of product offerings does not require a large investment in new equipment. For example, technology is rapidly evolving, facilitating the development of sustainable and affordable alternatives.

Many professionals will take the opportunity to investigate more versatile solutions that can help unlock new applications and new sources of profit. Other entrepreneurs will seek more efficient solutions for the services they already provide. For example, those who traditionally relied on eco-solvent printers to produce rigid graphic plates may consider switching to a flatbed UV solution, which will allow them to print directly onto plates and eliminate lamination and mounting steps.

  • Internalisation versus outsourcing of services

Some companies will evaluate their reliance on outsourcing and look at the benefits and quality control that in-house production brings.

These companies want to grow and have seen their demand for printing products increase, so far they have outsourced these services, but are starting to evaluate the benefits of investing in in-house production.

  • Automation to optimise workflows

New RIP software and AI are making it easier to automate workflows, leading to improved user experience, productivity and profitability.

For example, Roland DG has launched Roland DG Connect, an equipment monitoring app that helps provide a detailed understanding of the entire printing process while keeping equipment running at peak performance to reduce downtime and improve work efficiency. This solution not only provides total peace of mind, but also enables data-driven decisions to grow a business effectively.

In addition, a few months ago the company launched PrintAutoMate, a cloud-based service that simplifies workflow and removes the complexity of template printing.


In 2024 the digital print industry is undergoing a transformational process marked by innovation, sustainability and improved user experience.

The above trends paint a picture of an industry that is dynamic, responsive and in line with the changing needs of businesses and consumers. Embracing these trends will not only place print companies at the forefront of technological advances, but will also provide them with the skills to adapt and grow in an ever-changing world.